FREE Live Event — Thursday 16 April
Live Founder Coaching on YouTube

You Built This
For Freedom.
So Why Are You
Still The Bottleneck?

★ Selected founder gets free live exposure for their business

One founder gets coached live — and gets their business in front of John's audience for free. Everyone else watches and takes something home. No pitch. No fluff. Just real work — the kind usually reserved for $500+ private sessions.

Date
Thursday, 16 April 2026
Time
10 PM EST  /  7 PM PST
Platform
YouTube Live
Apply to be coached — it's FREE What to expect ↓
The Scaling Axis Protocol
45° THE WOBBLE Anxiety / Burnout THE DRAG Boredom / Stagnation LINE OF STABILITY ($V = Capacity$) THE GOAL: Move up the line of stability VELOCITY (Revenue / Speed) CAPACITY (Founder Stability)
3x
Exited founder
300+
Coaching hours
NLP Master
Practitioner
Founded & exited
Mayfair Nutrition ecomDNA Seller Candy
“Before working with John, I had 500k followers but struggled to monetise. Two months in, we're on track to grow from $30k to $100k by year end.”
Dieu Nguyen — Client
How it works

Three steps to join

This is not a public link posted on social. Apply below and we handle the rest.

Step 01

Complete the application

Tell John what you're working through. The more specific, the better your chances of being selected to be coached live.

Step 02

Receive your confirmation

You'll get an email with a waiting room link. This is your reserved spot — applicants get access before anyone else.

Step 03

Get the live stream link

Closer to Thursday 16 April, the YouTube Live link arrives in your inbox. Join at 10 PM EST and watch — or be coached live.

The session

What actually happens

60 minutes. Live, unscripted, no deck. This is coaching — not a keynote.

01

The pattern (0–15 min)

John introduces the session theme — a specific belief structure, identity pattern, or internal block that shows up in ambitious founders at scale. Grounded in NLP and real founder experience.

02

Live coaching a volunteer (15–50 min)

One founder is coached on camera. Real issue. Real session. No script. The selected founder also gets their business introduced to the audience. You can apply to be this person — or just watch.

03

Open Q&A (50–55 min)

Type your question in the YouTube live chat. John picks questions and answers them directly — about the session, your own situation, or the NLP frameworks used.

04

What's next (55–60 min)

The key insight from the session. How to go deeper if you want to. No pressure — just an honest close.

Bonus for the selected founder

Free promotion for your business

Your business gets introduced to the audience — at no cost.

The founder selected to be coached live gets a $500+ session for free and gets their business in front of John's audience. The session is recorded, posted to YouTube, and shared across social as clips.

Who this is for

This is for you if...

The business is moving. Something keeps getting in the way — and it's starting to feel closer to home than you'd like to admit.

You've hit a ceiling you can't explain

Revenue, team output, or personal capacity has stalled. The usual playbook isn't moving it.

The limit feels internal

Avoidance, overthinking, perfectionism, under-delegation. A pattern you keep recognising but haven't broken.

You lead a team but feel alone at the top

You perform for everyone else. Nobody sees what you're actually carrying.

You want strategy AND depth

Mindset without business context, or strategy without the inner work. You want both.

Probably not for you if you're pre-revenue or looking for a business model consultation. This is for founders already in motion who want to remove what's slowing them down.

The value

What you take away

01

A named pattern

Whatever is slowing you down gets identified and mapped. Clarity is half the work.

02

An NLP tool you can use immediately

Reframing, anchoring, belief restructuring — applied to a real challenge in real time.

03

More clarity than you arrived with

Whether you're coached or watching, something will land. That's the point of doing this live.

04

The replay on YouTube

The recording stays live. Share it with a co-founder or someone on your team.

Apply now

Be coached live

One founder selected. Session value $500+. Complimentary. Tell John what you're working through.

Live Coaching Application

Thursday 16 April  ·  10 PM EST / 7 PM PST  ·  YouTube Live  ·  Value: $500+

What happens after you apply: You'll receive a confirmation email with a waiting room link. Closer to the session, we'll send the YouTube Live link directly to your inbox. The stream link is only sent to applicants.

Even if not selected to be coached, you'll receive the stream link and are welcome to join as a listener. No pitch on the call.

Application received

Check your inbox — a confirmation is on its way with your waiting room link.

1
Confirmation email sent with waiting room link
2
John reviews applications before Thursday 16 April
3
YouTube Live link sent to all applicants before the session
4
Selected founder notified separately and briefed before going on air
Questions

Frequently asked

Do I have to apply to attend?
+
Yes — completing the application is how you get the stream link. The YouTube Live link is sent directly to applicants by email, not posted publicly. The application takes about 3 minutes.
What happens after I apply?
+
You'll receive a confirmation email with a waiting room link shortly after submitting. Closer to Thursday 16 April, you'll receive the YouTube Live link directly. If you are selected to be coached live, John's team will contact you separately to brief you before the session.
Is this really free? What's the catch?
+
Yes, completely free. No pitch during the session. John runs these sessions to build community and demonstrate the depth of the work. If after the session you want to explore private coaching, that option exists — but it will not come up unless you bring it up.
How is the coaching volunteer selected?
+
John reviews all applications before the session and selects one person based on the specificity and depth of what they're working through. The more honest and detailed your application, the stronger your case. If not selected this time, your application is kept on file for future sessions.
Will my business really get promoted on the stream?
+
Yes. If you are selected to be coached live, John will introduce you and your business at the start of your coaching segment. The recording goes on YouTube and clips are shared across LinkedIn, Instagram, and X. Your business gets associated with the transformation work — some of the best possible positioning in front of a founder audience.
What kind of coaching is this — NLP or business?
+
Both. John works at the intersection of NLP-informed mindset work and operational business strategy — reframing, anchoring, belief restructuring, timeline work — applied to real founder challenges. Most coaches do one lane or the other. John does both.
Will there be a replay?
+
Yes. The session will be recorded and posted to John's YouTube channel after the live stream ends. Applicants will receive the replay link by email. The live experience is where the real value is — being in the room and feeling the session in real time.
Will these sessions happen again?
+
Yes. The plan is to run live coaching sessions weekly. Each covers a different theme. Subscribe to John's YouTube channel or follow him on LinkedIn to be notified of future sessions.

Going live Thursday 16 April

Applications close 24 hours before the session. The stream link is only sent to applicants.

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Apply now — free